the power of local search
I identified that most patients will only travel 15-20 minutes to see an osteopath, so it was important for the website to show up in local searches.
I used Google Adwords to target people living nearby and searching for an osteopath, as well as those living futher away but searching for an osteopath in this area.
The Google My Business page was created to ensure visibility on google maps and local search packs.
I've had so many enquiries through the website, I can't fit everyone it! I've had to reduce my hours at other clinics as my own business has grown so fast - thanks to Sharon.
- S.Prideaux. Hamble Osteopath
A local, qualified osteopath was setting up her own practice and needed a website which looked professional but was low cost and easy to update.
I chose WIX as a website platform, as it is easy to use and delilvers mobile friendly , SEO optimised websites at a very affordable cost.
The 1-page website provides a sense of authority, with details of the ailments for which osteopathy can help and evidence of qualifications. It is extremely user friendly and features a location map, contact details and a simple contact form.
The site ranks highly for organic searches related to both osteopathy but also the relevant conditions for which osteopathy is suitable.
Hamble Osteopath was started in 2016 by Sally Prideaux who had worked at a number of other pratices for several years. As she was setting up on her own, low-cost, low-risk options which still offered the potential to grow in future were vital.
The priority was to launch a professional website which could be easily found by potential patients and encouraged new patients to make contact.